The need for experts to manage your website copywriting tasks has never been greater. Today, website copywriting is not just about creating lengthy posts and stuffing them with keywords. It involves knowledge about keyword prominence, link juice, semantic search and LSI keywords, microcopy, visitor psychology and behavior and much more. With search engines placing more and more emphasis on quality content, it’s not enough these days to hire freelancers who have had no training, or an agency that doesn’t stay on top of trends.
We take our role in your copywriting process very seriously. Our Brighton web copywriting team can work on your blog posts, guest posts, press releases, website pages, sales copy, newsletters and much more. We take all of the hassle out of the process, leaving you free to concentrate on building your business.
When we are writing your website copy, we focus on the following areas:
But, that’s just the formula. The essence of our winning is our process. The first stage is always a consultation with you. We need to understand your business, and how you like your content done. We can then work with you to devise a web copy strategy that will get results as part of an overall, integrate content development plan.
Here’s what our process looks like after the consultation: